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The Business Channel
Overview
The Business Channel is the first broadcast channel to satisfy a growing appetite of entertainment for a general business audience – a significant part of the UK viewing public.
The channel is aimed at an audience which included established high net worth business individuals, entrepreneurial and young ambitious business people, an estimated 4.2 million small to medium sized businesses and the wider business community with the desire to be both informed and entertained.
Programming
The Business Channel provides a natural home for a diverse selection of programmes covering Education, Makeovers, Reality, Magazine shows, Information, Feature films, Mini-series & Documentaries.
Interest in this style of programming has been demonstrated over the last few years by the widespread popularity of entertaining business programmes such as The Apprentice and The Dragon's Den, and a robust and rapidly expanding business magazine circulation.
Sponsorship Opportunities
- Broadcast program strands
- The Good Trader (Business information)
- Day in the Life (Business reality)
- Entertainment Zone (Business entertainment)
- Online Website Banners
- Value Added Corporate Media Services
Broadcast Details
Platform(s): Sky Digital
Channel number(s)
Sky 547
Transmission hours
0600 - 2400
