Zavvi Screen Network
Overview
Combining high street visibility with near point of sale association with a major entertianment retailer, DSN's screen network in Zavvi's (formerly Virgin Megastores) flagship sites delivers High impact and frequency, point of sale proximity, and exceptional media value
The network broadcasts lively and engaging content such as Music Videos, Games Trials, Video Clips and Film Trailers using 62" Street facing high resolution screens and "Whispering Windows" sound technology giving excellent daylight viewability
Advertising Opportunities
- Spot advertising
- High tech options – Scrolling, Bluetooth
- Showcasing and window sponsorship
- Tactical campaigns
- Streamed events
Network and Locations
Live locations:
- London Piccadilly Circus
- Birmingham Bullring
- Manchester Arndale Centre
- Glasgow Buchanan Street
Annual footfall in excess of 120 million
Rollout to 15 flagship store locations by end of 2008
