Digital Outdoor/Surgery Media Systems

Surgery Media Systems

Overview

Screens in Dental Practices and GP's surgeries, walk in centres, NHS Trust Hospitals.

• 50" plasma screens in waiting rooms
• Interactive consumer operated unit (Infopoint) next to screen with walled garden interactive capabilities
• Infopoint provides links to consumer websites registered www.myinfopoint.co.uk with full web capabilities

Screen Information

• Message board for surgery information e.g. Opening hours
• Dental and Health Information
• News and Sport headlines

Advertiser Benefits

Communication with patients and carers in receptive time

• The limbo of the waiting room
• Dwell time of 10 minutes in dentists, 20 minutes in doctors
• Relevant information for patients
• "Trade marketing" factor
• Little or no duplication with other in surgery media
• Building effective frequency

Advertising Opportunities

• Spot Campaigns,
• Advertisers funded programming
• Sponsorship
• Regional and Local campaigns

Network and Locations

110 locations end March 2009
Projecting 290 locations by December 2009